As a full-service Amazon brand partner, we've seen the powerful impact that the Prime badge can have on a product's success on the platform. From increased visibility to improved search rankings and increased trust, having the Prime badge can significantly boost a product's sales. But don't just take our word for it – let's take a look at the data.
According to a study conducted by Marketplace Pulse, Prime-eligible products receive an average of 47% more clicks compared to non-Prime products. This increased visibility can lead to higher brand recognition and more sales.
Improved Search Rankings
Amazon's search algorithms give priority to Prime-eligible products. In the same study, it was found that Prime products receive an average of 35% higher search ranking compared to non-Prime products. This improved search ranking can result in higher visibility and conversions.
A survey by Consumer Intelligence Research Partners found that Prime members are more likely to purchase from Amazon compared to non-Prime members. This increased trust can lead to repeat customers and higher brand loyalty for your product.
We understand the importance of the Prime badge for our partners. That's why we work with them to make their products eligible for Prime shipping and take advantage of the benefits that come with the Prime badge.
Make Your Products Prime Eligible With Hawley's
The Amazon Prime badge greatly benefits a product's success on the platform. Increased visibility, improved search rankings, and increased trust are just a few of the benefits that come with being Prime eligible.
As a brand partner, we prioritize making your products Prime eligible on day one to help them reach their full potential.